Eric Chen is the chairman of the Board of Directors of Promate Electronic, the company he founded in 1986. The values he has applied to building the company successfully are Sincerity, Diligence, Integrity, and Intelligence, which are now a part of Promate’s corporate culture. He strongly believes in creating a comfortable work environment to help strengthen employee dedication and enthusiasm. He also encourages a work-life balance that is unheard of in the strict Taiwanese business culture. These unique strategies he applies to building Promate has helped establish professional relationships with our customers and suppliers. Our position to create added value solutions for our customers has allowed Promate to consistently develop lasting business partnerships.

Professional Technical Team
With an industry wide trend of companies moving towards providing narrowly-focused specialized services , Promate position itself as customer’s “professional teammate.” providing customers with complete turn-key solutions.

Promate is an authorized distributor of TFT LCD panels, video processing chips, linear IC's and wireless communication products. Promate focuses on high value design-in market offering products to the IT, industrial communications and consumer electronics industries. Technical Competence is Promate's biggest competitive advantage and is the professional difference that makes Promate excel above all others in this industry. Promate’s outstanding asset is our industry-focused, knowledgeable technical team. For every two salesman, there is one dedicated FAE to assist with customer questions. Additionally, our R& D team was established in 2001, to help customer shorten product development cycles. Our R&D staff provides module designs and both software and hardware solutions to allow our customers to be able to concentrate on their core competence and shorten product development cycle, which has made our customers to be competitive and further enable Promate to build robust partnerships with industry leaders and ensure that we deliver upon our customers' expectations.

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Promate’s business is expanding around the world with the increasing demand for more optimal technology solutions. Promate’s commitment to continuously improve our core competence and global marketing capacity will help us meet these market demands. We have repositioned our business to become more than a recognized IC components agent. Instead, we will leverage our components distribution channels to direct our new business focus on high potential total solution needs.

Besides IC component business unit, In 1999, the Display Module BU was established to offer complete customizable display solutions. The Display Module current product line includes: TFT LCD modules, Bluetooth modules, GPS modules and some semi- or fully customized module developments.
Because Promate has a Component distribution BU, it is advantageous for the Display Module BU during development for better component resource management . Also we are able to get vendors support for technical issues. In a different perspective, the Display Module BU’s experience with developing accurate high performance module solutions has helped our Component vendors with next generation IC development. The combination of our Display Module and Component Module allows both BUs to mutually benefit from valuable feedback and information on market direction from one another. This has allowed our customers, vendors and Promate to win a leading position in the high-tech industry.